Don't write it down

REWORK · 15 Jul 2026 · Episode 195

About this episode

Customer feedback is valuable, but not all of it deserves a place on the to-do list. Revisiting a chapter from REWORK, Jason and David share how 37signals filters feedback, why roadmaps can do more harm than good, and what happens when fear starts driving product decisions.

About the show

REWORK — 37signals. Jason Fried and David Heinemeier Hansson on running 37signals: building Basecamp, staying small on purpose, and doing business without the playbook.